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Talk to Me: How Personalized Persuasion Could Enhance Protection Offerings and Reduce Underinsurance
prompts are enabling simple solutions that, when care- fully applied, can deliver very meaningful results ... another very important aspect of personalization: direct communications with customers. The importance ...- Authors: Matt Battersby
- Date: Jul 2018
- Competency: Communication>Persuasive communication; Leadership>Influence; Strategic Insight and Integration>Influence decisions; Strategic Insight and Integration>Strategy development
- Publication Name: Reinsurance News
- Topics: Economics>Behavioral economics
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Thinking, Fast and Slow Review
Thinking, Fast and Slow Review Summary of the book "Thinking, Fast and Slow" ... with a causal story (e.g., poor access to health care). Both cannot be true. The real story is that there ...- Authors: Tyson Mohr
- Date: Jul 2015
- Competency: Strategic Insight and Integration>Big picture view; Strategic Insight and Integration>Effective decision-making; Strategic Insight and Integration>Influence decisions
- Publication Name: Predictive Analytics and Futurism Newsletter
- Topics: Economics>Behavioral economics